PetSmart Retail campaign
New Pet Place
Brand-forward retail storytelling for a new in-store pet experience.
Portfolio
Selected work from Amanda Rochon's public portfolio
The current Adobe Portfolio work collection, reframed in a cleaner Astro layout so the visuals, categories, and client context are easier to scan.
Archive
Campaign, retail, event, and identity work
Each card links back to the original public case-study source when available.
PetSmart Campaign creative
Pride At Work
Promotional design supporting culture, community, and internal engagement.
PetSmart Promotion design
Doggie Day Camp Playdates
Playful launch creative for doggie day camp programming and in-store promotion.
PetSmart Retail creative
Wiggles & Wags
Seasonal retail creative balancing energy, color, and shelf-level readability.
PetSmart Visual merchandising
2021 Halloween Display
A seasonal display concept designed to grab attention in a crowded holiday aisle.
Annexus Sales collateral
Nationwide
Presentation-led collateral shaped for a more polished financial brand story.
Annexus Launch campaign
Athene "Elevate" Launch
Launch assets designed to introduce a new program with confidence and clarity.
Annexus Incentive campaign
Responsible Performance BMW i8 Giveaway
High-energy campaign creative pairing premium visuals with promotional momentum.
PetSmart Visual merchandising
2020 Halloween Display
Retail display storytelling built to feel festive, shoppable, and easy to navigate.
PetSmart Brand expression
Arcadia Trail
Outdoor-inspired brand visuals for a PetSmart line with a more adventurous tone.
Annexus Event collateral
Maui Incentive Trip
Collateral carrying a destination experience through invitation, presentation, and promotional touchpoints.
PetSmart Retail promotion
Health & Wellness
Cross-channel creative supporting health-focused pet retail messaging.
Annexus Presentation design
Annexus University
Educational materials and event creative designed to make complex information feel approachable.
GKS Auto Repair Local business branding
GKS Auto Repair
Identity and marketing support for a hands-on automotive repair brand.
Various clients Identity collection
Logos
A collection of logo explorations and finished marks across multiple industries.